Product Life Cycles

While the new market place will enhance the ability of a company to create niche products that cater to specific people there will be less opportunity for specific products to maintain a long life in the marketplace. Below are two early drafts of graphs that I quickly drew up to display the idea that there will be a need to move more quickly with the introduction of your product and then a new immediate need to adjust it to the desires of your consumer.

Product life cycles will shorten as a result of the new market place created by web.

old...

new???

Differentiation

I heard a story the other day about a Realtor that was cooking meals for his possible home buyers. Apparently he is a good cook, and can think outside the box.

How are you setting your business apart from the rest? What is your differentiation?